Privacy Policy

Privacy Policy

Effective Date: July 7, 2026

Marry Me Juliet ("MMJ", "we", "us", or "our")

This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you use the Marry Me Juliet platform and Services. By using the Services, you acknowledge this Privacy Policy. Where required by applicable law, we will request your consent separately for certain processing activities, including identity verification, biometric processing, precise location, or other sensitive personal information.

Table of Contents

  • 1. Information We Collect
  • 2. How We Use Your Personal Information
  • 3. Personal Information Sharing and Disclosure
  • 4. Personal Information Security
  • 5. Personal Information Retention
  • 6. Your Rights and Choices
  • 7. Third-Party Services
  • 8. Children's Privacy
  • 9. International Personal Information Transfers
  • 10. California Privacy Rights
  • 11. Changes to This Policy
  • 12. Contact Us

1. Information We Collect

Information You Provide

  • Account Information: Name, email address, phone number, date of birth, gender, and login credentials
  • Profile Information: Photos, videos, bio, interests, preferences, location, education, occupation, and other details you choose to share
  • Compatibility Assessment: Your answers to our assessment questions, including personality traits, values, and relationship preferences. Because the compatibility assessment is a core part of the platform and is required during signup to help identify the strongest potential connections before matching, your answers may be visible to other verified users before a mutual match. You should only use our Services if you are comfortable having others view, copy, screenshot, store, or share answers.
  • Communication Data: Messages between you and other users, support communications, and feedback
  • Verification Data: To verify your identity and age, we use third-party identity verification providers, including Didit. During verification, you may be asked to provide government-issued identification, a selfie, facial image, liveness video, device information, and other verification-related information. Didit may process biometric and liveness information, extracted identity document information, fraud indicators, and verification results. MMJ receives verification results and related information necessary to operate the Services but does not necessarily receive or store all underlying identity documents, biometric templates, or liveness media processed by our verification provider.
  • Payment Information: Payment method details (processed by third-party payment processors)
  • Love Loyalty Promise Data: Marriage certificates, partner information, and verification documents if you participate in this program

Information Collected Automatically

  • Device Information: Device type, operating system, unique device identifiers, browser type
  • Usage Data: Pages visited, features used, actions taken, time spent, search queries
  • Location Data: General location based on IP address; precise location if you grant permission. MMJ does not intend to display your precise real-time location to other users. Depending on your profile settings and platform functionality, we may display approximate distance, city, metropolitan area, or other generalized location information. You may control certain location permissions through your device or browser settings.
  • Log Data: IP address, access times, referring URLs, error logs
  • Cookies and Similar Technologies: See our Cookie Policy for details

Information from Third Parties

  • Social Login: Information from Google, Apple, or other social login providers if you choose to sign in this way
  • Verification Partners: Results from identity and age verification services

Information We Generate

  • Inferences & Scores: Compatibility scores, match rankings, and other inferences we derive from your personal information
  • De-Identified & Aggregated Information: Personal information we anonymize, de-identify, randomize, or aggregate so it no longer reasonably identifies you

2. How We Use Your Personal Information

We use your personal information to:

  • Provide Our Services: Create and manage your account, display your profile, facilitate matches and connections
  • Calculate Compatibility: Use your assessment answers to determine compatibility scores with other users
  • Improve Our Platform: Analyze usage patterns, test features, improve algorithms, and enhance user experience
  • Communicate With You: Send notifications, updates, promotional messages, and respond to inquiries
  • Ensure Safety: Detect fraud, prevent abuse, enforce our Terms of Service, and protect user safety
  • Verify Identity: Confirm your identity and age to maintain platform integrity
  • Process Payments: Handle subscription payments and refunds
  • Legal Compliance: Comply with legal obligations, respond to legal requests, and protect our rights
  • Love Loyalty Promise: Verify eligibility and process applications for qualified couples
  • Develop & Improve MMJ Technology: We may use account information, profile information, assessment responses, platform usage, safety information, and de-identified or aggregated data to build, evaluate, test, improve, and operate MMJ's compatibility algorithms, matching systems, fraud detection tools, safety systems, analytics, and other platform features. We do not sell your personal information for these purposes.
  • De-Identified Analytics: Create de-identified, anonymized, or aggregated data that we use for our own analytics, research, safety, and product improvement (we do not sell it)

3. Personal Information Sharing and Disclosure

With Other Users

The Services are a discovery platform, so much of your profile is visible to other users — including your photos, videos, bio, interests, location (City, State, Country), age, verification badges, and your compatibility assessment questions and answers (for example, in match-comparison and "deep dive" views), which other users can view before any mutual match. Real names and certain sensitive fields are generally withheld until a mutual match, but no privacy control is perfect. Once your personal information has been shown to another user, we cannot control and are not responsible for how that user may copy, screenshot, store, share, or redistribute it. Please do not share anything you are not comfortable being seen by others.

Verified Legal First Names Are Revealed on a Mutual Match

Marry Me Juliet is built on real, marriage-minded connections. To keep the platform authentic and safe, your verified legal first name (your "real" first name, as confirmed during identity verification) is automatically revealed to another member the moment you and that member become a mutual match.

A mutual match occurs when an application is accepted — for example: (a) you open an application window, receive an application from another member, and accept that application; or (b) you apply to another member's window and they accept your application. As soon as an application is accepted, both members' verified legal first names are shown to each other in the in-app messages/chat and on each other's profile and match cards.

Before a mutual match, your legal first name is withheld and a privacy-safe identity is shown instead. By creating an account and using the Services, you acknowledge and consent to the reveal of your verified legal first name to your mutual matches. Once your legal first name has been shown to a match, we cannot control and are not responsible for how that member may view, copy, screenshot, store, share, or redistribute it. If you are not comfortable with your verified legal first name being revealed to your mutual matches, do not create an account or use the Services.

With Service Providers

We share personal information with trusted service providers who assist us in operating our platform, including:

  • Cloud hosting and data storage providers
  • Payment processors
  • Identity and age verification services
  • Email and communication services
  • Analytics providers
  • Customer support tools

For Legal Reasons

We may disclose personal information when required by law, legal process, or government request, or to protect the rights, property, or safety of Marry Me Juliet, our users, or others.

Business Transfers

In the event of a merger, acquisition, financing, reorganization, or sale of assets, your personal information may be transferred to or shared with the other party as part of the transaction.

We Do Not Sell Your Information

  • We do not sell your personal information to third parties.
  • We do not share your personal information for cross-context behavioral advertising.
  • We share personal information only with service providers (under contract), other users as shown on your profile, for legal and safety reasons, and with a successor in a business transfer — as described above.
  • The contents of your private messages are shared only with the recipient and with our moderation and safety systems and staff as needed to operate the Services, comply with law, and enforce our Terms.
  • Messages transmitted through MMJ are not end-to-end encrypted. We may access, review, scan, or process messages using automated systems and authorized personnel when reasonably necessary to operate the Services, investigate abuse, enforce our Terms, comply with legal obligations, or protect the safety of our users.

4. Personal Information Security

We implement industry-standard security measures to protect your personal information, including:

  • Encryption of data in transit and at rest
  • Secure authentication and access controls
  • Regular security audits and testing
  • Employee access limitations and training
  • Incident response procedures

Important: No system is 100% secure. While we strive to protect your personal information, we cannot guarantee absolute security. You are responsible for maintaining the confidentiality of your account credentials and for any activity under your account.

5. Personal Information Retention

When you delete your MMJ account, we remove your profile and personal content, including photos, videos, biography, messages, assessment responses linked to your identity, and other account information from the active Services immediately, except as described below.

  • Identity Verification Data: When you permanently delete your MMJ account, we automatically request deletion of your associated verification information from our identity verification provider, Didit. Verification records are generally retained only while your MMJ account remains active.
  • Banned Accounts: If your account is permanently banned, removed for fraud, abuse, safety concerns, impersonation, or violations of our Terms of Service, we may retain verification-related information through our verification provider for as long as reasonably necessary to prevent creation of duplicate or fraudulent accounts, protect our users, investigate abuse, enforce our Terms, or comply with legal obligations.
  • Legal and Safety Requirements: We may retain personal information where required or permitted by law, including to resolve disputes, enforce our agreements, investigate abuse, comply with legal obligations, or protect the safety of our users and platform.
  • Financial Records: Payment and transaction records may be retained for accounting, tax, audit, and legal compliance purposes.
  • Backups: Residual copies may temporarily remain within encrypted system backups before being automatically overwritten.
  • De-identified and Aggregated Information: We may retain de-identified, anonymized, randomized, or aggregated information indefinitely for analytics, research, safety, product improvement, algorithm development, and other lawful business purposes because such information no longer reasonably identifies you.

Deletion does not require us to recall personal information already shared with, shown to, copied, screenshotted, stored, or redistributed by other users or third parties, or to delete de-identified or aggregated information.

6. Your Rights and Choices

Depending on your location, you may have the right to:

  • Access: Request a copy of your personal information
  • Deletion: Request deletion of your account and personal information
  • Portability: Receive your personal information in a portable format
  • Objection: Object to certain processing of your personal information
  • Restriction: Request restriction of processing in certain circumstances
  • Withdraw Consent: Withdraw consent where processing is based on consent

To exercise these rights, contact us at hello@marrymejuliet.com or use your account settings. We will not discriminate against you for exercising your privacy rights.

7. Third-Party Services

Our platform may contain links to third-party websites or integrate with third-party services. We are not responsible for the privacy practices of these third parties. We encourage you to review their privacy policies before providing personal information to them.

Identity and Age Verification

We use Didit and other identity verification providers to verify identity, confirm age, prevent fraud, detect abuse, and maintain platform integrity.

As part of this process, our verification provider may process government-issued identification, selfies, facial images, liveness captures, biometric information, extracted identity data, device information, IP addresses, fraud signals, and verification outcomes.

Didit processes this information on our behalf to perform identity verification, fraud prevention, security, regulatory compliance, and related verification services. Their processing is governed by their own Privacy Policy and Verification Privacy Notice.

8. Children's Privacy

Marry Me Juliet is not intended for use by anyone under the age of 18. We do not knowingly collect personal information from children. If we discover that we have inadvertently collected information from a child under 18, we will delete it immediately.

9. International Personal Information Transfers

Your personal information may be transferred to and processed in countries other than your country of residence. These countries may have different data protection laws. We implement appropriate safeguards for international data transfers.

10. California Privacy Rights

California residents have additional rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA):

  • Right to know what personal information is collected, used, shared, or sold
  • Right to delete personal information
  • Right to opt out of the sale or sharing of personal information (note: we do not sell or share your personal information for cross-context behavioral advertising)
  • Right to non-discrimination for exercising your privacy rights
  • Right to correct inaccurate personal information
  • Right to limit the use and disclosure of sensitive personal information

Sensitive Personal Information: Depending on how you use the Services, we may collect or process sensitive personal information, including government-issued identification, identity verification information, account login credentials, precise location (if enabled), payment-related information, dating and relationship preferences, private communications, and biometric or liveness information processed by our identity verification provider. We use this information only to provide and secure the Services, verify identity and age, prevent fraud, maintain platform safety, process transactions, comply with legal obligations, and operate the platform.

To exercise these rights, contact us at hello@marrymejuliet.com. You may also designate an authorized agent to submit a request on your behalf. We will verify your request as required by law.

11. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by posting the new policy on this page and updating the effective date. For significant changes, we may provide additional notice via email or in-app notification. Your continued use of the Services after changes constitutes acknowledgment of the updated policy.

12. Contact Us

If you have questions about this Privacy Policy or our personal information practices, please contact us:

Marry Me Juliet

Email: hello@marrymejuliet.com

Privacy Requests: hello@marrymejuliet.com

Support: Contact Form

By using Marry Me Juliet, you acknowledge that you have read and understood this Privacy Policy.

← Back to Help Center