Terms of Service

Terms of Service

Effective Date: July 16, 2026

Marry Me Juliet ("MMJ", "Company", "we", "us", or "our") is operated by Elevated Business Brands, LLC.

IMPORTANT: PLEASE READ CAREFULLY

These Terms include a binding arbitration agreement and class action waiver in Section 15. By using the Services, you agree to resolve disputes through individual arbitration rather than in court or through class actions.

LIABILITY LIMITATION

Marry Me Juliet is a platform that connects people. WE ARE NOT MATCHMAKERS, MARRIAGE COUNSELORS, OR RELATIONSHIP GUARANTORS. We make no promises or guarantees about finding a partner, getting married, or relationship outcomes. See Section 13 for full limitations.

Table of Contents

  • 1. Acceptance of Terms
  • 2. Eligibility
  • 3. Your Account
  • 4. Description of Services
  • 5. User Conduct
  • 6. Prohibited Content & Conduct
  • 7. User Content
  • 8. Intellectual Property & Copyright
  • 9. Application Fees, Payments & Refunds
  • 10. Love Loyalty Promise™
  • 11. Termination
  • 12. Disclaimers
  • 13. Limitation of Liability
  • 14. Indemnification
  • 15. Dispute Resolution
  • 16. Data Collection, Use & Retention
  • 17. General Provisions
  • 18. Contact Information

1. Acceptance of Terms

By accessing or using the Marry Me Juliet website, mobile applications, or any other products or Services (collectively, the "Services"), you agree to be bound by these Terms of Service ("Terms"), our Privacy Policy, Community Guidelines, and any additional terms disclosed at the time of purchase.

By clicking "Create Account," "Continue," "I Agree," "Purchase," "Apply," or similar buttons, you agree that your action constitutes your electronic signature and acceptance of these Terms.

Certain features may require separate notices or consents, including identity and age verification, biometric or liveness processing by verification providers, precise location permissions, payment processing, and other sensitive personal information processing where required by applicable law. If you decline a required verification or consent, you may be unable to create an account or use some or all of the Services.

If you do not agree to these Terms — including, without limitation, our practice of revealing your verified legal first name to your mutual matches, as described in Section 7 (User Content) and our Privacy Policy — you may not access or use our Services, and you should not create an account or use the app at all.

We may update these Terms from time to time. Material changes will apply prospectively from the effective date stated in the updated Terms. Where reasonably appropriate, we will provide notice through the Services, by email, or through another available communication method. If applicable law requires separate, specific, informed, or revocable consent for a new processing activity or feature, we will request that consent rather than relying solely on continued use of the Services.

Summary: By using Marry Me Juliet, you agree to these Terms and our other policies — including that your verified legal first name is revealed to your mutual matches (see Section 7). If you don't agree with any part of these Terms or with this practice, please do not create an account or use our Services at all.

2. Eligibility

You must meet ALL of the following requirements to use our Services:

  • You are at least 18 years old
  • You are legally able to enter into a binding contract
  • You are not prohibited from using our Services under applicable law
  • You have not been convicted of, or pled no contest to, a felony or crime involving violence, threats, or sexual misconduct
  • You are not required to register as a sex offender
  • You are not currently married or in a committed relationship (unless legally separated and pursuing divorce)
  • You have not been previously banned from our Services
  • You are using the Services to find a genuine romantic partner for marriage
  • You are willing and able to complete any identity, age, safety, payment, or fraud-prevention checks we reasonably require

By using our Services, you represent and warrant that you meet all eligibility requirements. We reserve the right to verify your eligibility at any time, including through third-party identity and age verification providers. We do not guarantee that any user is single, legally separated, divorced, unmarried, emotionally available, safe, compatible, or truthful about their relationship status or intentions.

3. Your Account

You are responsible for:

  • Maintaining the confidentiality of your login credentials
  • All activities that occur under your account
  • Providing accurate, current, and complete information
  • Updating your information as necessary
  • Notifying us immediately of any unauthorized access

We may require you to complete identity or age verification before accessing certain features or continuing to use the Services. Verification may be performed by third-party providers, including Didit, and may require government-issued identification, selfie, liveness, facial image, document, device, fraud-signal, and related verification information. Refusing, failing, bypassing, or tampering with required verification may result in limits, suspension, or termination.

You may only have one account. Creating multiple accounts may result in termination of all accounts.

If your account is suspended, terminated, or banned, you may not create another account using a different name, email, phone number, device, payment method, identity, or other information.

By creating an account, you consent to receive transactional, administrative, security, legal, account-related, and service-related communications from us by email, in-app messages, push notifications, SMS, or other available methods. Marketing communications will be handled as required by applicable law.

4. Description of Services

Marry Me Juliet is an online platform designed to connect marriage-minded singles. Our Services include:

  • User profiles with photos, videos, and biographical information
  • Compatibility assessments and matching algorithms
  • Application window system for controlled matching
  • Messaging between matched users
  • Identity and age verification tools designed to support trust, age gating, and fraud prevention
  • One-time paid application submissions: Users may pay a one-time application-processing fee to submit an application to another verified user's open application window. MMJ does not currently offer subscriptions, recurring billing, stored-value accounts, user wallets, or payouts to users.
  • Beta, experimental, preview, or future features that we may make available from time to time

IMPORTANT DISCLAIMERS:

  • We are NOT matchmakers: We provide a platform for users to connect. We do not personally introduce users, arrange dates, or provide matchmaking services.
  • We are NOT marriage counselors: We do not provide relationship advice, counseling, or therapy services.
  • We make NO guarantees: We cannot and do not guarantee that you will find a partner, get married, or achieve any particular relationship outcome.
  • Compatibility scores are tools, not predictions: Our algorithms, compatibility scores, recommendations, rankings, filters, and matching systems are informational tools only. They do not predict relationship success, marriage compatibility, personal safety, future behavior, or any specific outcome.
  • User verification has limits: Identity and age verification confirms only certain identity-related information. It does not constitute a criminal background check, financial screening, relationship-status verification, safety screening, or guarantee that a user is truthful, safe, compatible, single, marriage-minded, or acting in good faith.
  • No duty to investigate: We have no obligation to independently investigate, monitor, verify, or continuously review users, user content, relationship status, criminal history, intentions, or offline conduct, even where identity verification is performed.
  • Beta features: From time to time, we may offer beta, experimental, or preview features. These features are provided as-is, may be modified or discontinued at any time, and may not operate reliably.

5. User Conduct

You agree to:

  • Treat all users with respect and courtesy
  • Provide truthful information about yourself
  • Use the Services only for their intended purpose
  • Follow all applicable laws and our Community Guidelines
  • Report any suspicious or inappropriate behavior
  • Not share your account credentials with others
  • Use caution, judgment, and common sense when communicating with or meeting other users
  • Not send money, gifts, financial assistance, or sensitive personal information to other users
  • Complete required identity, age, safety, payment, and fraud-prevention checks honestly and without tampering

Offline Safety Warning

You are solely responsible for using caution, judgment, and common sense when communicating with or meeting other users. Always meet in public, tell someone where you are going, and do not send money or sensitive personal information to other users.

You are solely responsible for all offline interactions and relationship decisions, including dates, travel, hotel stays, gifts, financial decisions, engagements, marriage, divorce, or any other relationship decision.

6. Prohibited Content & Conduct

You may NOT:

  • Harass, bully, stalk, threaten, or intimidate any person
  • Post or share nude, sexually explicit, or pornographic content
  • Share hate speech, discriminatory content, or content promoting violence
  • Misrepresent your identity, age, occupation, or any material facts
  • Submit false, altered, stolen, synthetic, deepfake, or misleading identity, age, liveness, payment, or verification materials
  • Solicit money, gifts, or financial assistance from other users
  • Engage in fraud, scams, phishing, or deceptive practices
  • Use the Services for commercial purposes or advertising
  • Create multiple accounts or use automated bots
  • Bypass, manipulate, interfere with, or attempt to defeat identity verification, liveness checks, fraud-detection systems, safety systems, rate limits, access controls, or platform integrity protections
  • Reverse engineer, hack, or attempt to compromise our systems
  • Violate any intellectual property rights
  • Use the Services while married (unless legally separated)
  • Promote illegal activities or substances
  • Create or attempt to create another account after suspension, termination, or ban, including with a different name, email, phone number, device, payment method, identity, or other information
  • Use the Services in violation of applicable export-control, sanctions, anti-money-laundering, or anti-terrorism laws or regulations

Automated Content Moderation

To help enforce our Community Guidelines and prohibited-content rules, photos, profile videos, application-introduction videos, and other media submitted to the Services may be analyzed using automated content-moderation technologies operated by MMJ or our service providers, including Sightengine.

These systems may analyze media for nudity, sexual content, and other prohibited or restricted material. Based on the results, content may be prevented from becoming visible, restricted, flagged for further review, or removed.

Automated moderation systems may occasionally produce inaccurate or incomplete results. Where appropriate, you may contact hello@marrymejuliet.com to request review of a moderation decision. MMJ retains final discretion to determine whether content complies with these Terms and our Community Guidelines.

Violation of these rules may result in immediate termination of your account without refund.

7. User Content

You retain ownership of the content you submit. By submitting content, you grant MMJ a non-exclusive, worldwide, royalty-free, sublicensable license to host, store, reproduce, display, transmit, adapt, secure, moderate, and otherwise use that content as reasonably necessary to operate, provide, support, protect, and improve the Services.

We will not use identifiable profile photos, profile videos, or private messages in external advertising without your separate permission. This restriction does not prevent us from using testimonials, success stories, wedding announcements, or promotional materials that you separately submit or authorize for promotional use.

This license continues only to the extent reasonably necessary for residual backups, legal compliance, safety and enforcement records, and de-identified or aggregated information retained in accordance with Section 16 and our Privacy Policy.

You represent that you have the right to submit all content and that your content does not violate any third-party rights or these Terms.

Public Profile Information & Assessment Responses

The Services are a discovery platform. Your profile information and certain content are made visible to other users of the Services, including (without limitation) your photos, videos, bio, interests, location (City, State, Country), age, verification badges, and your responses to our compatibility assessments and questionnaires (including question-by-question answers and the labels associated with them). We refer to this collectively as your "Public Profile Information." You acknowledge and agree that you are sharing this information with other users by choosing to use the Services.

YOUR ASSESSMENT ANSWERS ARE SHARED WITH OTHER USERS

Other users can view your compatibility assessment questions and answers (for example, in match-comparison and "deep dive" views) before any mutual match. Do not provide any assessment response or profile content you are not comfortable being seen by others. Once your Public Profile Information has been shown to another user, we cannot control and are NOT responsible for how that user may view, copy, screenshot, record, store, share, re-publish, or otherwise redistribute it, whether on or off the Services. You release us from any liability arising from another user's use, misuse, or redistribution of your Public Profile Information.

YOUR VERIFIED LEGAL FIRST NAME IS REVEALED TO YOUR MUTUAL MATCHES

To keep the platform authentic and marriage-minded, your verified legal first name (your "real" first name, as confirmed during identity verification) is automatically revealed to another member as soon as you and that member become a mutual match. A mutual match occurs when an application is accepted — for example, when you open an application window, receive an application, and accept it, or when a member accepts the application you sent to their window.

Upon a mutual match, both members' verified legal first names are displayed to each other in the in-app messages/chat and on each other's profile and match cards. Before a mutual match, your legal first name is withheld and a privacy-safe identity is shown to other users instead.

By creating an account and using the Services, you expressly acknowledge, agree to, and consent to the reveal of your verified legal first name to your mutual matches. Once your legal first name has been shown to a match, we cannot control and are NOT responsible for how that member may view, copy, screenshot, record, store, share, or redistribute it, on or off the Services, and you release us from any liability arising from it. If you are not comfortable with your verified legal first name being revealed to your mutual matches, do not create an account or use the app at all.

Messages transmitted through MMJ are not end-to-end encrypted. Messages are made available to their intended recipients and may also be processed by service providers supporting message delivery, hosting, security, moderation, customer support, and platform operations. MMJ personnel and other authorized recipients may access, review, scan, or process messages and related metadata when reasonably necessary to operate, secure, moderate, and improve the Services; investigate abuse; provide support; enforce these Terms; comply with law; or protect user safety.

We may remove, restrict, or refuse any content that violates these Terms or that we find objectionable, at any time and without notice. Names and certain sensitive fields may be withheld from other users until a mutual match occurs, but no privacy control is perfect and we do not guarantee that any information will remain private.

You understand that other users may copy, screenshot, record, download, store, or share content displayed to them, even if such conduct violates these Terms. We are not responsible for user misuse or redistribution of content once it has been displayed.

If you voluntarily submit testimonials, reviews, wedding announcements, success stories, photos, videos, or similar materials, you grant us permission to use, reproduce, display, publish, and promote them in connection with Marry Me Juliet, unless otherwise agreed in writing or required by law.

8. Intellectual Property & Copyright

The Marry Me Juliet name, logo, "Stop Dating. Get Married.", "Find Your Forever™", "Love Loyalty Promise™", and all other trademarks, service marks, graphics, and logos are our property. You may not use them without our prior written permission.

Our Services, including all software, algorithms, designs, and content (excluding user content), are protected by copyright, trademark, and other intellectual property laws.

Marry Me Juliet owns all aggregate statistics, compatibility models, rankings, scores, algorithmic improvements, analytics, insights, de-identified datasets, anonymized datasets, machine-learning models, and other derivative works or outputs created from or relating to operation of the Services, except to the extent they contain personal information protected by applicable law.

Copyright Takedown Procedure

If you believe content on the Services infringes your copyright, you may send a copyright complaint to hello@marrymejuliet.com with the subject line "Copyright Takedown Request."

Your notice should include: (a) your physical or electronic signature; (b) identification of the copyrighted work claimed to be infringed; (c) identification of the allegedly infringing content and information reasonably sufficient for us to locate it; (d) your contact information; (e) a statement that you have a good-faith belief the disputed use is not authorized by the copyright owner, its agent, or the law; and (f) a statement, under penalty of perjury, that the information provided is accurate and that you are authorized to act on behalf of the copyright owner.

We may remove or disable access to allegedly infringing content and may terminate accounts of repeat infringers in appropriate circumstances. If your content is removed in response to a copyright complaint, you may submit a counter-notice to hello@marrymejuliet.com that includes your physical or electronic signature, identification of the removed content, a statement under penalty of perjury that you have a good-faith belief the content was removed by mistake or misidentification, your contact information, and your consent to the jurisdiction of the appropriate courts as required by applicable law.

9. Application Fees, Payments & Refunds

One-Time Application Fee

Certain Application Windows may require a one-time application fee, which will be displayed before you complete your purchase. MMJ does not currently offer subscriptions or recurring billing.

The application fee covers the processing and submission of that specific application and makes the application available to the recipient through the Services.

What the Application Fee Does Not Guarantee

Paying an application fee does not guarantee that the recipient will:

  • View or review your application
  • Respond to your application
  • Accept your application
  • Match or communicate with you
  • Meet you in person
  • Begin or continue any relationship with you

Each member independently decides whether and when to review, accept, reject, or respond to an application. MMJ does not control those personal decisions and cannot guarantee any particular outcome.

A recipient may close an Application Window, deactivate an account, become inactive, or decide not to pursue a connection after your application has been submitted.

Refund Policy

Except where required by applicable law or payment-network rules, application fees are generally non-refundable once an application has been successfully submitted and made available to the recipient.

We will review refund requests involving:

  • A duplicate charge for the same application
  • An unauthorized transaction
  • A billing error
  • A verified technical error on MMJ's platform that prevented the application from being successfully submitted and made available to the recipient

If we confirm that an MMJ technical error prevented the application from being submitted, we will issue an appropriate refund or allow the application to be submitted without another charge.

Rejection, lack of response, recipient inactivity, dissatisfaction with another member, a change of mind, accidental selection of a profile, closure of an Application Window after successful submission, or the absence of a match or relationship do not ordinarily qualify for a refund.

Nothing in this section limits any refund, cancellation, billing-dispute, or other consumer right that cannot legally be waived.

Payment Processing

Payments are processed by third-party payment providers. By completing a purchase, you authorize the applicable payment provider to charge the payment method you selected for the amount shown before purchase. Applicable taxes, if any, will be disclosed during checkout.

Billing Questions and Payment Disputes

Please contact us at hello@marrymejuliet.com if you believe there has been a billing error. You may also report unauthorized transactions or legitimate billing errors through your payment provider.

Fraudulent, abusive, duplicative, or bad-faith payment disputes may result in account restrictions, suspension, or termination, as permitted by applicable law.

10. Love Loyalty Promise™

The Love Loyalty Promise™ is a discretionary promotional rewards program, subject to the following terms and any separate Program Rules published by MMJ.

CRITICAL DISCLAIMERS:

  • NOT EQUITY OR INVESTMENT: The Love Loyalty Promise is promotional in nature and creates no ownership interest, investment right, security, equity interest, vested right, or contractual right to any future payment. It does NOT represent equity, ownership, shares, securities, or any investment in Marry Me Juliet.
  • NO GUARANTEED PAYOUT: Payouts are entirely discretionary and conditional upon company profitability, verification requirements, and program rules. If profits are zero or insufficient, payouts will be zero.
  • NOT A PROMISE OF MARRIAGE: The program rewards couples who get married, but we make no promise or guarantee that you will get married or find a partner.
  • SUBJECT TO CHANGE: We reserve the right to modify, suspend, or terminate the program at any time in our sole discretion.

Eligibility Requirements:

  • Both partners must have met on Marry Me Juliet
  • Both partners must have completed the compatibility assessment
  • Couples must be legally married and provide valid marriage documentation
  • Annual verification of continued marriage is required
  • All program rules and verification requirements must be satisfied

Program Limitations:

  • Limited to first 50 qualifying couples total
  • Payouts occur only when profitability triggers a distribution
  • Tier allocations and payouts are determined solely by Marry Me Juliet
  • We reserve the right to verify all claims and deny ineligible applications
  • Program changes or termination will apply prospectively unless otherwise required by law

A program change will not eliminate a payment that MMJ has already finally approved under the then-current Program Rules, except in cases of fraud, error, ineligibility, or legal requirement.

By participating in the Love Loyalty Promise, you acknowledge these terms and waive any claims for guaranteed payouts. Full eligibility, qualification, documentation, payout, verification, and modification details are described in the Love Loyalty Promise Program Rules.

11. Termination

By You: You may delete your account at any time through your account settings if your account is active and deletion functionality is available to you. When you voluntarily delete your account, we remove your personal profile data from the active Services and instruct applicable identity-verification providers, including Didit where applicable, to delete associated verification personal data, subject to legal, security, fraud-prevention, backup, payment, and recordkeeping exceptions described in these Terms and our Privacy Policy. We may retain de-identified, anonymized, or aggregated data that no longer reasonably identifies you and information we are permitted or required to keep for legal, security, fraud-prevention, backup, financial, and recordkeeping purposes.

By Us: We may suspend or terminate your account at any time, with or without cause, with or without notice, including for:

  • Violation of these Terms or Community Guidelines
  • Fraudulent or illegal activity
  • Behavior that harms other users or our business
  • Extended inactivity
  • Any reason in our sole discretion

If we suspend, ban, remove, or terminate an account for safety, fraud, abuse, impersonation, duplicate-account creation, chargeback abuse, or other policy violations, we may retain information reasonably necessary to prevent re-registration, investigate abuse, enforce these Terms, protect users, preserve evidence, and maintain platform integrity. This may include retaining verification-related references or records through our service providers where permitted by law.

Upon termination, your license to use our Services ends immediately. We are not liable for any termination.

12. Disclaimers

THE SERVICES ARE PROVIDED "AS IS" AND "AS AVAILABLE" WITHOUT WARRANTIES OF ANY KIND, EXPRESS OR IMPLIED, INCLUDING BUT NOT LIMITED TO WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT.

WE DO NOT WARRANT THAT:

  • The Services will be uninterrupted, secure, or error-free
  • Any defects will be corrected
  • User content is accurate, reliable, or complete
  • You will find a compatible partner or get married
  • Our algorithms, compatibility scores, recommendations, rankings, filters, or matching systems predict relationship success, marriage compatibility, personal safety, future behavior, or any specific outcome
  • Other users are who they claim to be, are truthful, safe, compatible, single, marriage-minded, or acting in good faith
  • Identity or age verification constitutes a criminal background check, financial screening, relationship-status verification, safety screening, or guarantee of any user's intentions or conduct
  • Any particular outcome will result from using our Services

WE ARE NOT RESPONSIBLE FOR THE CONDUCT OF ANY USER, WHETHER ONLINE OR OFFLINE. YOU ARE SOLELY RESPONSIBLE FOR YOUR INTERACTIONS WITH OTHER USERS. IDENTITY AND AGE VERIFICATION CONFIRMS ONLY CERTAIN IDENTITY-RELATED INFORMATION. WE DO NOT GUARANTEE THAT ANY USER IS SINGLE, LEGALLY SEPARATED, DIVORCED, UNMARRIED, EMOTIONALLY AVAILABLE, OR TRUTHFUL ABOUT THEIR RELATIONSHIP STATUS.

NO DUTY TO INVESTIGATE USERS. WE HAVE NO OBLIGATION TO INDEPENDENTLY INVESTIGATE, MONITOR, VERIFY, OR CONTINUOUSLY REVIEW USERS, USER CONTENT, RELATIONSHIP STATUS, CRIMINAL HISTORY, INTENTIONS, OR OFFLINE CONDUCT, EVEN WHERE IDENTITY VERIFICATION IS PERFORMED.

YOU KNOWINGLY AND VOLUNTARILY ASSUME ALL RISKS ASSOCIATED WITH COMMUNICATING WITH, MEETING, DATING, TRAVELING WITH, BECOMING ENGAGED TO, MARRYING, OR OTHERWISE INTERACTING WITH OTHER USERS, WHETHER ONLINE OR OFFLINE. USE CAUTION, JUDGMENT, AND COMMON SENSE; MEET IN PUBLIC, TELL SOMEONE WHERE YOU ARE GOING, AND DO NOT SEND MONEY OR SENSITIVE PERSONAL INFORMATION TO OTHER USERS.

13. Limitation of Liability

TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW:

  • NO LIABILITY FOR USER CONDUCT: We are not liable for any conduct, actions, or inactions of any user, whether online or offline, including harassment, fraud, misrepresentation, or any harm caused by other users.
  • NO LIABILITY FOR RELATIONSHIP OUTCOMES: We are not liable for any outcome of any relationship or interaction that results from using our Services, including but not limited to: failed relationships, divorce, emotional distress, financial loss, or any other harm related to relationships formed through our platform.
  • NO LIABILITY FOR MARRIAGE OUTCOMES: We make no promises about marriage and are not liable for any claim that you did not get married, that your marriage failed, or for any aspect of your marriage or divorce.
  • NO CONSEQUENTIAL DAMAGES: We are not liable for any indirect, incidental, special, consequential, or punitive damages, including loss of profits, data, or goodwill.
  • MAXIMUM LIABILITY: Our total liability for any claim arising from or relating to these Terms or our Services shall not exceed the greater of: (a) the amount you paid us in the 12 months preceding the claim, or (b) $100 USD.
  • LOVE LOYALTY PROMISE: We have no liability if the Love Loyalty Promise program provides no payout, a reduced payout, or is terminated. The program is discretionary and not guaranteed.

Some jurisdictions do not allow the exclusion of certain warranties or limitation of liability, so some of the above limitations may not apply to you. In such cases, our liability will be limited to the maximum extent permitted by applicable law.

14. Indemnification

You agree to indemnify, defend, and hold harmless Marry Me Juliet, its officers, directors, employees, agents, and affiliates from and against any claims, damages, losses, liabilities, costs, and expenses (including reasonable attorneys' fees) arising out of or relating to:

  • Your use of our Services
  • Your violation of these Terms
  • Your content or conduct
  • Your interaction with other users
  • Your violation of any rights of another person
  • Any relationship or marriage formed through our Services

15. Dispute Resolution

PLEASE READ THIS SECTION CAREFULLY. IT AFFECTS YOUR LEGAL RIGHTS, INCLUDING YOUR RIGHT TO FILE A LAWSUIT IN COURT.

Informal Resolution First (Notice of Dispute)

Before starting an arbitration or filing in small claims court, you and MMJ agree to first try to resolve the dispute informally for at least 60 days. To begin, the complaining party must send a written Notice of Dispute to hello@marrymejuliet.com (and, for MMJ, to the address in Section 18). The Notice must include your name, the email and any account associated with your use of the Services, a description of the dispute, and the specific relief requested. A Notice of Dispute must be individualized and personally signed; a single Notice may not be used for multiple users. If the dispute is not resolved within 60 days, either party may begin arbitration. This informal-resolution requirement is a condition precedent to starting arbitration, and any applicable limitations period is tolled while the parties comply in good faith.

Binding Arbitration

If informal resolution fails, any dispute, claim, or controversy arising out of or relating to these Terms or the Services will be resolved by binding individual arbitration rather than in court, except as expressly provided below. The Federal Arbitration Act governs the interpretation and enforcement of this arbitration agreement.

The arbitration will be administered by the American Arbitration Association (AAA) under its Consumer Arbitration Rules and the applicable Consumer Fee Schedule, as modified by these Terms. The AAA Rules are available at adr.org. MMJ will pay the administrative fees and arbitrator compensation that the applicable AAA rules require the business to pay. Arbitration will be conducted in English, and — at your election — by telephone or videoconference, on documents only, or in person in the county of your residence (or another mutually agreed location). The arbitrator may award the same individual relief a court could, and the arbitrator's decision is final and binding, subject to limited review under the Federal Arbitration Act.

Coordinated or Mass Arbitration

If 25 or more similar Notices of Dispute or arbitration demands are filed by or with the coordination or assistance of the same or coordinated counsel, and the AAA is unable to administer them consistent with these Terms, the parties agree the demands will be administered in sequential batches of up to 100 claimants at a time (plus any final smaller batch), with one arbitrator and a single set of applicable fees per batch. The parties will cooperate to resolve each batch efficiently, and any applicable statute of limitations is tolled for demands awaiting their batch. This provision is intended to promote the efficient and fair resolution of large-scale disputes and does not limit either party's substantive rights.

Class Action Waiver

YOU AND MMJ AGREE THAT EACH MAY BRING CLAIMS AGAINST THE OTHER ONLY ON AN INDIVIDUAL BASIS, AND NOT AS A PLAINTIFF OR CLASS MEMBER IN ANY CLASS, COLLECTIVE, CONSOLIDATED, OR REPRESENTATIVE ACTION OR PROCEEDING. The arbitrator may not consolidate more than one person's claims or preside over any form of a representative or class proceeding, except as expressly permitted by the Coordinated or Mass Arbitration provision above.

Jury Trial Waiver

YOU AND MMJ WAIVE ANY RIGHT TO A JURY TRIAL for any claims covered by this arbitration agreement.

Exceptions

Nothing in this Section prevents either party from bringing an eligible claim in small claims court, reporting a matter to a governmental or regulatory authority, seeking emergency relief where permitted, or seeking public injunctive relief in court to the extent the right to seek that relief cannot legally be waived. Either party may also seek appropriate court relief relating to intellectual-property infringement or misuse.

30-Day Right to Opt Out

You may opt out of this arbitration agreement (including the class action and jury-trial waivers) by sending written notice within 30 days of first accepting these Terms by email to hello@marrymejuliet.com with the subject line "Arbitration Opt-Out." The notice must include your name, address, the email associated with your account, and a clear statement that you wish to opt out of arbitration. Opting out will not affect any other part of these Terms.

Severability & Survival

If the Class Action Waiver is found unenforceable as to a particular claim or request for relief, that claim or request will be severed and may proceed in court, while all remaining claims will continue in arbitration. Except as otherwise provided, if any other portion of this Section is found unenforceable, it will be severed and the remainder will continue in effect. This Section survives termination of your account and these Terms. We may make prospective changes to this Section; if a change materially affects your rights, we will provide notice and, where required, an opportunity to reject the change.

16. Data Collection, Use, Retention & Deletion

This Section describes our rights regarding the data associated with your use of the Services. It supplements our Privacy Policy, which describes in more detail what we collect and the choices available to you. To the extent permitted by applicable law, you consent to the practices described in this Section and in the Privacy Policy.

16.1 Personal Information We Collect

We collect and generate personal information in connection with the Services, including: account and contact details; identity and age-verification information processed by us or providers such as Didit; government ID, selfie, facial image, liveness, biometric or biometric-adjacent verification information where applicable; profile information, photos, and videos; compatibility assessment questions and answers; messages and other communications; payment and transaction information; location and approximate-location information; device, log, usage, fraud-signal, and analytics information; cookies and similar technologies; and inferences, scores, and other information we derive from the foregoing. See the Privacy Policy for specifics.

16.2 How We Use Personal Information and Technology Rights

Subject to applicable law and our Privacy Policy, we collect, store, use, process, analyze, combine, and derive inferences from your personal information to operate, secure, personalize, and improve the Services; conduct research and statistical analysis; provide customer support; and communicate with you about the Services. We do not sell your personal information.

Messages are not end-to-end encrypted. We may access, review, scan, or process messages and related metadata using automated systems and authorized personnel when reasonably necessary to operate, secure, moderate, and improve the Services; investigate suspected abuse; enforce these Terms; comply with legal obligations; or protect user safety.

We may use assessment responses, profile information, platform activity, moderation results, safety information, and de-identified or aggregated information to develop, test, evaluate, improve, and operate MMJ-specific matching, compatibility, recommendation, analytics, moderation, fraud-prevention, and safety systems.

We do not use government-identification images, raw biometric templates, full payment-card information, or the contents of private messages to train general matching or recommendation models. Private messages may still be accessed or processed when reasonably necessary for message delivery, abuse prevention, safety, moderation, customer support, legal compliance, or enforcement of our Terms. We do not provide identifiable user information to third parties for the purpose of training their general-purpose artificial-intelligence models.

16.3 We Do Not Sell Your Personal Information

We do not sell your personal information, and we do not share it for cross-context behavioral advertising. We disclose data only to: (a) service providers who process it on our behalf under contract (such as hosting, payments, identity verification, analytics, and communications); (b) other users, as shown in your profile and described in Section 7; (c) authorities or others when required by law or to protect rights, safety, and the integrity of the Services; and (d) a successor in connection with a merger, acquisition, financing, or sale of the business. See our Privacy Policy for details.

16.4 De-Identified & Aggregated Information

We may create de-identified or aggregated information that cannot reasonably be linked to a particular individual or household. We take reasonable measures designed to prevent such information from being associated with an identifiable individual, maintain and use it in de-identified form, and do not attempt to reidentify it except where permitted by law to test or validate our de-identification processes. When we disclose de-identified information to a service provider or other recipient, we require the recipient to maintain the information in de-identified form and not attempt to reidentify it. We may retain and use properly de-identified or aggregated information for analytics, research, safety, product improvement, and other lawful business purposes.

16.5 Retention & Account Deletion

When you permanently and voluntarily delete your account, we remove your personal profile data from the active Services and send deletion instructions or requests to applicable service providers, including identity-verification providers where supported. Completion may depend on provider systems, available identifiers, legal obligations, security requirements, and permitted retention exceptions. We may, however, retain information in the following circumstances:

  • Didit and identity verification: When you permanently and voluntarily delete your MMJ account, we instruct applicable identity-verification providers, including Didit, to delete associated verification personal data where available and legally appropriate. This voluntary self-delete process is separate from safety, fraud, or administrative enforcement actions.
  • Banned, suspended, or removed users: If a user is banned, suspended, terminated, or removed for safety, fraud, abuse, impersonation, duplicate-account creation, payment abuse, chargebacks, or policy violations, we may retain information and verification-related references reasonably necessary to prevent the user from creating a new account, protect users, investigate abuse, enforce our Terms, and maintain platform integrity.
  • Moderation and enforcement records: We may retain moderation classifications, confidence scores, reports, review decisions, appeal records, enforcement history, and limited copies or identifiers associated with prohibited content for as long as reasonably necessary to investigate abuse, address appeals, prevent repeat violations, protect users, preserve evidence, and enforce our policies.
  • De-identified / anonymized information: We may strip or randomize the identifiers that connect information to you and retain the resulting de-identified or aggregated information because it no longer reasonably identifies you.
  • Legal, security, and safety: Information we are required or permitted to keep to comply with legal obligations, enforce our agreements, resolve disputes, prevent fraud or abuse, protect safety, and maintain records of banned or removed users.
  • Backups: Residual copies that persist in routine encrypted backups for a limited period before being overwritten.
  • Transactions: Payment and transaction records retained for accounting, tax, audit, and legal compliance purposes.

Deletion does not obligate us to recall personal information already shared with, shown to, copied, screenshotted, stored, or redistributed by other users or third parties, and does not require us to delete de-identified or aggregated information.

16.6 Security; No Guarantee

We use commercially reasonable measures to protect personal information, but no system, storage, or transmission method is completely secure. We cannot and do not guarantee that personal information will not be accessed, disclosed, altered, lost, or destroyed by unauthorized parties, and you use the Services at your own risk.

16.7 International Transfers & Consent

We may store and process personal information in the United States and other countries whose data-protection laws may differ from those of your jurisdiction. Our service providers, including hosting, payment, communications, analytics, and verification providers, may also process personal information in multiple jurisdictions. By using the Services, you consent to such transfers and to the collection, use, disclosure, retention, de-identification, and deletion practices described in this Section and in our Privacy Policy. In the event of any conflict regarding the handling of personal information, the Privacy Policy controls.

17. General Provisions

  • Governing Law: These Terms are governed by the laws of the State of Delaware, USA, without regard to conflict of law principles.
  • Entire Agreement: These Terms, together with our Privacy Policy and other referenced policies, constitute the entire agreement between you and Marry Me Juliet.
  • Severability: If any provision is found unenforceable, the remaining provisions remain in effect.
  • No Waiver: Our failure to enforce any right or provision does not constitute a waiver.
  • Assignment: You may not assign these Terms. We may assign our rights without restriction.
  • Force Majeure: We are not liable for delays or failures due to circumstances beyond our reasonable control.
  • Headings: Section headings are for convenience only and have no legal effect.
  • No Special Relationship: Nothing in these Terms creates a fiduciary, agency, partnership, employment, counseling, therapy, matchmaking, advisory, or special relationship between you and Marry Me Juliet.
  • Survival: Sections relating to user content licenses, intellectual property, payments, refunds, chargebacks, disclaimers, limitation of liability, indemnification, dispute resolution, data rights, termination, and any other provisions that by their nature should survive termination will survive account deletion or termination.
  • Beta Features: Beta, experimental, or preview features are provided as-is, may be modified or discontinued prospectively at any time, and may not operate reliably. Materially new data uses associated with a beta feature will be disclosed and separately consented to where applicable law requires it.

18. Contact Information

Marry Me Juliet, operated by Elevated Business Brands, LLC

All Inquiries: hello@marrymejuliet.com

Support Portal: Contact Form

By using Marry Me Juliet, you acknowledge that you have read, understood, and agree to be bound by these Terms of Service.

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